Presentations and Public Speaking = Emotional manipulation

Consideration of the Audience (who/where/why)

Appealing to all customer behavioral types: Dominant, Ego, Complacent, Stable-Analytic

Expectancy theory—how to change attitudes through a persuasive presentation  

Physical aspects of the Presentation

The Ten-Step/Ten Slide formula

Understanding the customers current situation/requirements

Their needs……………YOUR solutions  

Less is more

Visuals/graphics

Auditory distractions/ smooth delivery

Psychology of presentation order  

Practice!

Brainstorming Box exercise/Customer profiling  

Preparation worksheet

Eliciting information and asking the right questions/ the set up

The importance of a story  

Standing presentations/seated presentations

The Star method (its all about the customer!)

Techniques and strategies for power point presentations

Final Presentations